E-Commerce (Adult Content – B2C) Website Terms of Use

These E-Commerce Sale of Adult Content Website Terms of Use are designed for use by online retailers on e-commerce websites providing adult content to consumers.

They regulate use of the website itself and are intended to be used alongside a separate set of terms of sale for premium content. This template applies to the website, leaving the sale of premium content to a counterpart document.

You may also need a Website Privacy Policies template and a Cookie Policy where your website collects personal data or uses cookies.

Use these terms to govern access to an adult content website

These Terms of Use are designed for acceptance through use. When a user visits your website, they are deemed to have accepted the terms of use. Optional wording in this template also allows for the terms to be accepted as part of the sign-up process on your website.

Important information about the website operator is set out in these terms of use, including company registration details, trading address, and details of any relevant regulatory bodies or associations. Video-on-demand providers, for example, should be aware of Ofcom’s regulatory role.

For some trades and professions, additional information may be required. Members of regulated professions should include professional titles, links to professional rules and other important details. Such details are not included in this template and professional advice should be sought by those working in regulated professions.

Adult content, age-related issues, and legal compliance

Being designed for websites offering adult content, these terms of use include important notices regarding the age of persons appearing in that content.

Please note: Legal compliance statements have been included in this template as common examples only. It is your responsibility to seek professional guidance on any and all relevant requirements that may apply to your website and other key aspects including, but not limited to, its particular content, target audience, and availability in different countries.

This document has been recently updated and now includes a clause prohibiting scraping and text and data mining, practices commonly used in the development and training of AI models. The clause is designed to ensure that such activities are a direct breach of the website’s terms of use. It is also recommended that technical measures be taken to further protect a website’s content from scraping and text and data mining.

Protection for website operators and clear rules for users

Intellectual property rights, including copyright, are protected by these terms. Optional provisions allow you to choose how much freedom users have to save and copy material from your site and whether deep-linking to pages within your site is permitted.

Further linking provisions are designed to help prohibit links to your site from websites publishing unsavoury or unlawful content.

Disclaimers and liability provisions are designed to protect website operators to the maximum extent deemed reasonable. Care should be taken, however, not to make them unduly biased against users, particularly consumers, as that may risk unfairness. Additional liability provisions are included for business users only.

What these terms deal with

• access to the site, age restrictions, and user accounts;
• intellectual property, user content, and acceptable use;
• scraping, text and data mining, and website security;
• legal compliance, disclaimers, liability, and links; and
• privacy, cookies, data protection, marketing communications, and governing law.

The Acceptable Usage Policy applies to use of the website generally and, in particular, to user content such as reviews and comments. It sets out the types of material and conduct that will not be accepted and includes sanctions for breach.

Further key clauses address internet security, data protection, privacy and cookies, and opting in and out of marketing communications. All parts of this template are designed to be compatible with consumer protection legislation including, but not limited to, the Consumer Rights Act 2015.

E-Commerce (Adult Content – B2C) Website Terms of Use is part of Business . Just £38.50 + VAT provides unlimited downloads from Business for 1 year.